What Americans Say About Housing Affordability

Nearly four out of five Americans (77%) agree that America is in the midst of a housing affordability crisis and that officials at all levels of government are not doing enough to address this vital issue, according to a survey conducted by the polling firm Morning Consult on behalf of NAHB.


More than half (56%) say that it’s important to create more medium-density housing that is affordable to moderate-income households, younger households and first-time home buyers.


So how do we ease the housing shortage and help create more affordable housing?

Policymakers Need To Do More


Regulations play a key role in housing affordability, and the majority of consumers think stronger efforts need to be made at both the local and the federal level to help alleviate the cost of housing:


80% said their city and county officials were not doing enough to encourage the production of housing that is affordable to low- and moderate-income households.

51% said their elected representative to the U.S. Congress is doing too little to address housing affordability at the national level.


Provide Incentives to Increase Supply


There are a number of initiatives that can help solve the housing affordability crisis, which NAHB has outlined in its 10-point blueprint. U.S. consumers agree that the following tactics would be most effective in easing the housing crisis in their area:


  • 74% said government should provide incentives to builders and developers to create more housing that is affordable to low- and moderate-income households.
  • 64% support incentivizing local governments to ease zoning regulations that prevent the construction of more affordable housing.


Consider Varying Housing Types and Consider Regulatory Impact


Eighty percent say policymakers should factor in housing affordability when considering new laws and regulations. This includes zoning reform, which would allow a greater variety of housing types to meet varying price points for potential home owners.


Most would support the development of the following housing types within a 10-minute walk of their home to help ease the housing supply shortage:


  • New single-family homes for sale (78%)
  • Senior living community (76%)
  • New townhomes for sale (68%)
  • Two-story apartment building with units for rent (64%)
  • Two-story condominium building with units for sale (62%)


More than half (59%) of consumers count the cost/availability of land as a significant barrier to housing affordability in their area.


This national online survey of 20,041 adults was conducted April 16-23, 2024, by Morning Consult. It has a margin of error of ± 1%.


Click the button below to see Missouri Congressional District 4 Responses.

Missouri District 4 Responses

SHARE

By Jami Clevenger September 25, 2025
The heating and cooling industry is undergoing a significant transformation as new Environmental Protection Agency regulations take effect to combat climate change. Here's what you need to know about the upcoming refrigerant changes and how they may impact you. What's Changing? Beginning January 1, 2025, manufacturers can no longer produce new HVAC systems using R-410A refrigerant, the most common cooling agent in residential air conditioners and heat pumps. This phase-out is part of the American Innovation and Manufacturing (AIM) Act, which aims to reduce greenhouse gas emissions by transitioning away from high Global Warming Potential (GWP) refrigerants. R-410A has a GWP of 2,088, meaning it contributes significantly to climate change when released into the atmosphere. The new regulations require all refrigerants in new systems to have a GWP of 700 or less. The New Refrigerants Two environmentally friendly alternatives are replacing R-410A: R-454B (Opteon XL41 or Puron Advance): Provides up to a 78% reduction in global warming potential while maintaining similar cooling performance to R-410A. Most major manufacturers including Carrier, Trane, and Lennox have chosen this as their primary replacement. R-32: Offers up to 12% better efficiency than R-410A systems and has a GWP of approximately 675. Daikin and some other manufacturers have selected R-32 for certain applications. Impact on Homeowners If you have an existing system: You can continue using your current HVAC system without any immediate changes required. Existing equipment is not subject to EPA regulations and can continue to be used through equipment end-of-life. R-410A will remain available for servicing existing systems, though supplies may become more expensive over time. If you're buying a new system: Systems manufactured before January 1, 2025, can still be installed through December 31, 2025, giving consumers a one-year transition period. However, new EPA-compliant systems are expected to cost at least 20% more than current models due to advanced technology and manufacturing requirements. Safety Considerations The new refrigerants are classified as A2L, meaning they have low toxicity but are mildly flammable—much less so than propane or natural gas. New systems include advanced leak detection sensors that automatically shut off the unit and activate ventilation if a leak is detected. Benefits of the Transition Beyond environmental protection, the new refrigerants offer several advantages: Potential utility bill savings of 5-10% due to improved energy efficiency EPA estimates this transition will result in emissions reductions equivalent to up to 876 million metric tons of carbon dioxide from 2025 through 2050 Long-term cost savings through reduced energy consumption Planning Ahead While there's no immediate need to replace functioning systems, homeowners should consider their options carefully. If your current system is aging or inefficient, upgrading before 2025 might offer cost savings, while waiting allows you to invest in the latest environmentally friendly technology. HVAC contractors are receiving specialized training to safely handle the new refrigerants, ensuring professional installation and service continue without interruption. For more information about how these changes might affect your specific situation, consult with a qualified HVAC professional who can assess your current system and discuss your options.
By Jami Clevenger July 21, 2025
The One Big Beautiful Bill Act (OBBBA) marks progress on two key promises from President Trump’s campaign: eliminating taxes on overtime and on tips. NAHB members may be wondering how these tax changes affect them, whether they’re business owners or employees.
By Jami Clevenger June 23, 2025
Before summer temperatures climb, it’s a smart idea to check that your home is ready to handle the heat. Catching small issues now, like a sluggish air conditioner, can help you avoid bigger problems when the weather really warms up.
Show More